Shopping online needn't mean losing the personal touch. For Fairfax Meadow, in fact, it proved quite the opposite.
Working together with Jupiter, we created Broad Stripe Butchers - a fantastic new brand for Fairfax's direct-to-consumer offering, including an online shop that combines the quality, advice and personal service of a butcher, with the convenience of shopping online.
Target sales doubled at the initial launch, securing an exciting and profitable future for the brand. Nominated for Cream's 'Corporate Identity Award'.
Please contact our project manager Matthew Putland.